Maxis Broadband recently launched a campaign called Something for Everyone. The client required a campaign to introduce their 7 types of Broadband packages to the 7 types of Internet users they had identified – Traveler, Entertainment Enthusiast, Smart Shopper, Blogger, … Continue reading
Early this year we launched ZestPJ.com, a blog for the Food & Beverage outlets of the Hilton Petaling Jaya. Thanks to some great online-based marketing campaigns initiated by both the client and agency team, the blog has really taken off … Continue reading
Maybelline Malaysia launched its new Cat Eyes mascara last week. It was a great opportunity for us to get creative with a product microsite! What I love best about this campaign is the three different looks you’re taught to achieve … Continue reading
Here at Integricity, we love food. A lot. So it comes as no surprise that we got really excited when commissioned to develop another food-related website. This time, it comes in the form of Hilton PJ’s food blog. Wresting over … Continue reading
We were very privileged to have been asked by Louis Pang, one of Malaysia’s top photographers, to work on his brand-spanking new blog. Louis was the first Malaysian to win first place in the Wedding & Portrait Photographers International (WPPI) … Continue reading
(cue deep voice) “In a world where one man’s worth is determined by the number of friends on his or her social web, one company DARES to go against the system. This year, Burger King is proud to present a … Continue reading
Our resident social media specialist TJ Tee once again took to the floor for another engaging session. Our third Integricity Talks session proved to be our best effort yet, with about 30 people fitting into our conference area. The two-part … Continue reading
